The New ZEISS Loxia 2.4/25 – Flexibility for On-the-Go Photography

Editor - 14th February 2018

Posted on Categories News, Off The Press

With this compact wide-angle lens, ZEISS is adding a new focal length of modest proportions to its Loxia lens family.

With the ZEISS Loxia 2.4/25 compact wide-angle lens, ZEISS is adding a new focal length to its lens family that will benefit both landscape and architectural photographers: “High resolution across the entire image, as well as low distortion, ensure the perfect result,” says Product Manager Christophe Casenave. “The compact lens delivers great images thanks to the new optical design.” The ZEISS Loxia 2.4/25 also features high-quality mechanical parts, and the durable metal housing makes this a reliable lens for photographers on the road.

The right companion for years to come
Small, robust and versatile: the lenses in the ZEISS Loxia family for mirrorless cameras in the Sony Alpha series are particularly well-suited for street and travel photographers. Ideal for those who love being inconspicuous as they capture those special moments – whether in a bustling city or surrounded by the natural world, – without the need to carry around lots of equipment.  The compact design of the ZEISS Loxia lenses has been specially developed for the mirrorless full- frame Sony E-mount cameras. Used in tandem, the lens and camera enable filmmakers and photographers to achieve a high-quality result, while the equipment’s modest dimensions ensure users always have whatever they need with them. “This is a significant advantage for anyone who wants to blend into the background and is also on the road a lot,” says Product Manager

Bringing creativity to life through precise, manual focusing
Traditional photography and cutting-edge technology all in one: with the ZEISS Loxia 2.4/25, photographers can let their artistic creativity run free. “A steady hand and the manual focusing means that users are able to achieve impressive results,” says Casenave. The electronic interface for the ZEISS Loxia 2.4/25 transfers both lens data and focus movements to the Sony camera and then activates the focus peaking or the zoom function. Demanding photographers can achieve a wide range of creative possibilities thanks to precise, manual focusing, including a retro look and feel.

Precise and sophisticated – the ZEISS Loxia lens family gives users a large number of creative possibilities when taking photographs or filming, thanks to its technical refinement, linking traditional photography with  modern technology.

A strong all-rounder for both photography and videography
The ZEISS Loxia family comprises five lenses with focal lengths between 21 and 85 millimeters. The lenses with manual focusing are all compact, durable and do not draw too much attention. With these lightweight companions, photographers and filmmakers have the necessary equipment and flexibility they need while on the road. The ZEISS Loxia lenses have the same diameter and enable users to quickly and easily switch between different focal lengths during a shoot. The lenses offer the optimum foundation for capturing photographs and film, both individually and as a set. These strong all-round talents excel at a wide range of uses.

Price and availability
The ZEISS Loxia 2.4/25 will be available on the ZEISS Online Shop and at authorized ZEISS dealers from March 2018. The RRP of the new ZEISS Loxia 2.4/25 is £1,189.99 (incl.VAT). The lens hood is included in the price. Filmmakers can also look forward to a special offer on a set comprising all five ZEISS Loxia focal lengths ranging from 21 to 85 millimeters.

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